« Internet staat op het punt van nieuwe technologische doorbraak
Majority of IT and Business Plans Still Not Linked »

The Page Paradigm

0

Door van Frankwatching

Print

op donderdag 4 maart 2004 om 22:52 uur

Mark Hurst has written an interesting discussion about web pages and how people navigate. In it, he reminds us of something he wrote in 1999, “On any given Web page, users will either’ click something that appears to take them closer to the fulfillment of their goal, or click the Back button on their Web browser.” The interesting part of his message here, I think, is that the IA/designers’ focus on aspects of the UI such as navigation consistency is less important than the supporting of users in getting them to their intended goal. He says provocative things such as ‘users don’t care where they are in the website’. If you can get your head past that idea, 3 bullets summarize what this should mean for you in practice:

- Identify users’ goals on each page.

- De-emphasize or remove any page elements (or areas of a site) that don’t help to accomplish the goal.

- Emphasize (or insert) those links, forms, or other elements that either take users closer to their goal, or finally accomplish it. [IAslash]

Frank JanssenFrank Janssen was in 2004 initiatiefnemer en oprichter van Frankwatching en schreef er zo'n 1500 artikelen. Hij geniet dagelijks van de mogelijkheden van Het Nieuwe Werken en is voortdurend op zoek naar de uitdagingen van Het Nieuwe Uitgeven.

Meer over deze auteur: profiel, website, weblog skype linkedin

Print

Gerelateerde artikelen

  • Geen gerelateerde artikelen gevonden

Tags bij dit artikel

    Job alerts!

    Schrijf een reactie


    Opmaak uitschakelen

    

    Favoriete blogs