The big idea

NOW here is the big idea…. Fusion, dude… Fuse the content with the technology. What our company needs to do is create technology that enables the focus to return to where it belongs.

What podcasting can do is make content king again. What we can do is fuse the content to the medium by infusing a growing list of functionality to an ever evolving content “metaphor”. We can translate this to any device on any platform. This is our raison d’etre.. ( or the raisins on our entre?). Now that’s a reason for a newco.

This should be the prinicple goal of our new “were not supposed to be talking about it” company. Fusing content with technology and making CONTENT KING AGAIN! Dude….

Make content cool and it will find its way onto every MP3 and Cellphone in the known universe. Developers… we need the tools to make content cool! Don’t let us down.

iPod made a cool box

MTV made TV a cool box.

Get it? We need our PODTV.

[Thanks to BloggerBrian, via Curry.com; see also Marketingfacts.nl]